CASE STUDY · PACKAGING & BRAND IDENTITY
CAIRE, INC.
From first sketch to final storefront, we helped
Leafy Zen grow into a brand with roots.
CLIENT
Leafy Zen
SERVICES
Identity
Packaging
Digital
DELIVERABLES
Print
Packaging
Etsy
Social
AGENCY
The High Creatives
THE BRIEF
ROOTED, RETAIL-READY, REAL
For CAIRE, we designed, produced, and built a custom 20' x 20' trade show booth at Medtrade 2026, in Phoenix, AZ. The booth featured a 19' tower, hanging L-shaped signs, large-format printed graphics, and a diagonal orientation designed to increase visibility in high-traffic areas.
From environmental design and custom fabrication to print production, installation, dismantle, and full project management, we created a booth experience built to stand tall, move traffic, and make CAIRE impossible to miss.
WHAT WE DELIVERED
A FULL BRAND SYSTEM
01 BRAND IDENTITY
Logo system, earthy palette, botanical patterns, and typography built for a calm, crafted presence.
02 PACKAGING DESIGN
Hand-sketched concepts developed and prototyped into retail-ready, tactile packaging.
03 PRINTED COLLATERAL
Business cards, QR display cards, and in-store pieces that carry the identity off-screen.
04 ETSY STOREFRONT
A branded shop banner, product listings, and plant-inspired visuals for the online experience.
05 SOCIAL MEDIA
Product-announcement and seasonal-sale graphics that keep the brand consistent everywhere.
